Technological advancements and innovations have become an essential part of human lives. It has made lives easier apart from supporting businesses in automating the way they provide their services through a mobile app, along with opening doors to a wide array of job opportunities for those looking for jobs.
Mobile apps are the one that predominantly holds the first place talking about innovations. These solutions being available on the smartphone device of the customer makes it easier for them to get quick access to services, apart from helping the service professionals and drivers work as per their convenience and earn.
In fact, all these factors have been responsible for making them a hot favorite among entrepreneurs and encouraging them to include them within their operations to automate their operations. And also make digital access to services easy for customers, to name a few.
Reasons for the Popularity of Mobile Apps
Read below as we explain to you that is the reason why mobile apps are so popular. After all, followed by the steps you need to follow so that you can build a mobile app that drives maximum value for you.
People Spend Maximum Minutes on Smartphones
A typical user keeps checking their mobile phone within 18 minutes of time. This can be for performing any task, starting from checking messages to reading some news or even playing games. This makes it one of the foremost reasons why they are so popular after all in the first place.
Helps Businesses to Stay in Touch Seamlessly
Smart marketing and branding is an activity that almost every single venture is performing nowadays. They mostly perform this through an app launch. It provides them with an opportunity to stay in touch with their customers in terms of providing clarity to them about the reason why their mobile app is different.
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But simultaneously also gives them the desired opportunity to perform marketing campaigns, which also includes hosting social media campaigns. So that the services of the business can reach a broad audience.
Accelerates Rate of Lead Generation and Conversion
Think about it, you are cozy in your house, and you have a solution that helps you to get access to a wide array of products and services. What is the first thing that you would do? We are sure you would use that solution only. This is what apps help in.
With these solutions, customers get quick access to services, along with the respective information related to that service, followed by information related to discounts, to name a few. In turn, all these help the business stay seamlessly connected to their users and ensure that they can generate more leads.
Through these points, we are sure it becomes clear thus that it undoubtedly is a good idea for you to get a mobile app built for your new venture. We have enlisted the steps to make this task easier in the lines below. These will make your mobile app a hit, transporting it to the next-gen level right from Day 1.
Steps to Build a Mobile App Driving Maximum Business Value from Day 1
Have a look at this image below:
The image above gives you a basic idea of the stages of the mobile app development process. Here is the same enlisted below.
- Strategy creation
- Performing intensive analysis and planning
- Understanding the UI/UX design appropriate for the app
- Entering into the app development phase
- Adopting a regular testing approach to prevent bugs
- Deploying the app and getting support for the same subsequently
Have a look at this image below to understand the processes that are included during the course of mobile app development. The image shown above and the one depicted above show the different stages of app development, along with the overall importance of each of these stages in percentage.
Image source: mobindustry.net
Now, let us explain each of these stages in detail below.
Stage 1: Performing Extensive Research
Someone else may already have used a business idea seeming relevant to you. It is a universal truth that entrepreneurs need to remember always if their business is unique. Make sure you perform extensive research before anything else. This goes especially true if you are building an app.
During the mobile application development process, make sure to perform your research well. This includes understanding why you are building the app first. It will serve the platform where you will get the app released, followed by the purpose. This can be done by locating your target audience.
In other words, when you understand the purpose that your mobile app will serve, it will automatically provide clarity on the people your solution will be able to serve. Therefore, it is a stage that cannot be ignored at all, as it is an essential determinant for the success or failure of your business.
Once you have performed this step, you enter the second stage, which is the planning stage.
Stage 2: Planning
Though explained in the first point itself, it means that you understand the functions that will provide immense value to the end solution if added. This can include profile updates, writing content, and so on.
However, it is important to note that it might take you a month to complete this stage since the process is complex. Thus, the best way to go about this is to implement a customization clone. Being responsive and easy to update, you can easily modify the solution as per your business requirements and simultaneously operate the solution across different platforms like Android, iOS, and so on.
Now that you have completed this stage, wherein you decide on the platform, you enter into the wireframing stage, the third stage.
Stage 3: Wireframing
Being an integral part of UI and UX design, wireframing helps you get a basic idea of the architecture of the app and how it will appear to your users. As this step is really important, you should make sure not to avoid it. So that your end-users get the best while using your solution.
Stage 4: Perform Coding
Constituting three elements, UI, front-end, and back-end, the stage takes almost 6 weeks to complete. This stage supports the UI to transform itself to make it easier to utilize a programming language. Once this step is performed, a completely functional prototype creation occurs, followed by adding functions within the solution.
As soon as this step is completed, we enter into the fifth one, which is constant testing.
Stage 5: Removing Bugs
Performing miscellaneous Alpha and Beta tests are mandatory to prevent the presence of bugs within the mobile app. It is a step that you need to follow. It will support you to ensure that your end-users can seamlessly operate the solution you create. Now, you may be wondering about the meanings of Alpha and Beta tests.
In the lines below, we have explained the same.
What are Alpha Tests?
Alpha tests allow mobile app developers to break the mobile application performed mostly in a closed test environment. So that they can understand the occurrence of any possible mishaps and also, they can get fixed immediately in a situation wherein they may be occurring.
Simple to understand? Now let us explain the meaning of Beta tests.
What are Beta Tests?
The solution is unofficially released to a set of customers being a beta version of the mobile app, also known as Beta testers. After that, the audience getting access to the solution can analyze the app to understand the areas that require improvement and subsequently share it with the developers.
Being an integral part of mobile app development, this phase needs to be implemented without asking any questions. Once all these stages are completed, you have been successful in ensuring that the end solution is free of bugs. Now, you enter into the final stage, which is getting the app released.
This involves making the solution available to your end-users and cooperating with the respective Play Stores (Android and iOS) to understand if your solution is performing well and get ideas on the areas of concern (if any).
Let us explain this stage more below.
Stage 6: App Release
In Stage 5, wherein you cooperate with the respective markets where you would be launching your mobile app, Android or iOS. For that matter, you gain an insight that your end solution is good to go. Now, you can be sure that ‘Yes, I am ready.’
However, it is important to prepare the metadata that is listed below:
- The title of the app.
- Describe the app.
- Understand the category that the app will fall under. This may include games, real estate, or even business.
- Select keywords appropriately so that your end-users find your app by adding a particular word in the first list. You need to do extensive research on the keywords and get your digital marketing team involved to perform this task.
- Add an appropriate launch icon to introduce users to the app and the appearance of the app when they are using it across their devices.
- Add app store screenshots. This will support your users in gaining insight into the basic visual outlook of the solution. However, it is recommended that while performing this task, you choose the image size carefully. Otherwise, you may not be able to achieve the desired goal of getting the right set of users for your end solution.
With adherence to all these stages, your mobile app would undoubtedly be able to attract maximum users towards you. And simultaneously ensure that it works seamlessly without compromising on any form of privacy breaches at all.
Regardless of being a very complex one, the mobile app development process will help drive maximum value for your business by ensuring maximum customers when followed with utmost precision. And also, most importantly, make sure that your business can gain a position of being a stalwart.
Since it is your first app, it is understood that it should be the best with unique features and visuals, etc. However, building an app from scratch may consume huge time and finance. Therefore, the best way to go about it is to get in touch with a dedicated mobile app development company with sufficient expertise in building a customized mobile app.
Using the latest tech stack and having sufficient knowledge as well as the areas of employing the best practices for this task. They will support you in creating a solution that drives maximum value for your business.