History is good as it helps us in tracing some of the past events that have been playing critical roles in establishing the things we see today. In addition, through history, people can appreciate various inventions essential in establishing the modern development we enjoy today. For instance, the first computer was massive, and it is said that it used to fit in a single room.
It is unless someone reads such history and past inventions that one may be able to appreciate the modern computers and the accessories involved. In the same way, SEO has a vast history, and it will be an honorable thing if you can spare a few minutes so that we may explore the history together.
History of SEO
Experts in SEO argue that it began in the early 90s when the first website was launched in 1991. Since then, many websites have been invented and are now crowded on the internet. However, this website’s structure and accessibility were not perfect during this period.
Still, in 1993, Excite revolutionized the categorization of information, and later in 1994, other search engines such as Yahoo. Alta Vista, among others, joined the scene. In 1996, more establishments of SEO took off with the building of the Backrub domain by Larry Page and Sergey Brin.
Later on, Backrub advanced in various aspects, and in 1997, it was registered as Google and became one of the domains highly appreciated by researchers today.
Additionally, people have been seeking SEO from various agencies. For instance, SEO agencies in HK have been offering search services to clients for many years. “SEO has been around for decades”, explained some of the best SEO agencies in the world.
The olden Days
In the olden days, everything went in terms of SEO. The rules are loose and fast as the websites were not as they are today. Most marketers used to hack practices and leverage keyword stuffing with some spamming links that accounted for the higher ranking in various search results.
Evolution of SEO
Although various search engines have been ranking pages at different levels, Google saw an opportunity that was not utilized by others. This involved working on algorithm updates to reward relevant and quality content and connect users with what they were looking for.
Since then, various algorithms have transformed SEO, forcing marketers to explore multiple strategies required to keep up with the changing pace of technology.
In the modern digital market, numerous websites are active on the internet. This aspect means that the level of competition has gone up, and marketers have been forced to deploy other strategies such as using keywords to increase their visibility and relevance in the internet space.
Different methods deployed by marketers involve the creation of quality and relevant content that generates traffic that helps websites to be ranked high by various search engines.
Experts claim that SEO was born in 1990 when the first website was launched. Back then, the structure of this website was not complex, and everything went in terms of SEO. However, things have changed, and numerous websites are active today. The level of competition has been stiffening with time. Hence, the need to deploy other strategies such as using keywords and posting relevant content that generates traffic.