How to write a case study, you ask? Let’s first get to know about the case study. What is the case study? A case study incorporates the in-depth investigation of a subject. Time is significant in writing a case study. It involves a specified time interval for research. This is more like an analytical essay. The case study analyses the subject to validate the thesis. This definition of the case study is still comprehensive.
To understand case studies in a better way, let’s say that a business wants to illustrate the problems of its product. They say the product will work. But why would consumers believe them? As they don’t have evidence. This is where the case study is helpful.
Businesses can examine a situation in which a past customer had a problem. Then the company will solve this problem. Now they have a case study to show people as evidence. And they will use this case study to promote the workability of their product.
Step by Step Guide to Writing a Case Study
Every case study is unique and depends on the subject. Case studies cover a wide range of problems, and several methods can be employed for research purposes. To write a clear and meaningful case study, you need to follow some steps.
1) Identify the Problem and Solution
Most of the cases are performed for a particular problem that has a unique solution. Like you encountered a problem in your machine, and a case study will run for that specific problem. And there will be a particular solution for that problem. So, before writing a case study, first, you should ask yourself the following two questions:
- What is the problem?
- What is the solution?
This will form the basis for the entire case study. If you can get an answer to these questions, you can move on further for in-depth analysis. Hence, the answer to these questions is significant. Once you have done that, this will help you in the writing process:
- How does your service solve the problem?
- What are the key features of your service?
- How does your product differ from competitors?
2) Identify your Subject
What does the word “subject” mean here? It can mean different things/topics. It does not refer to the general topic of your case study, but it may refer to the focus of your research. For example, let’s say that you have identified the problem and its solution. The problem and answer are as follows:
Problem: Company does not have translators to translate documents into different languages.
Solution: Company needs a service that provides quick translations of the documents.
Based on the solution, let’s assume that your company specializes in translating documents for other companies. You might have past clients for whom you translated the documents as you provide this service. So, how will you use your subject among all these clients?
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Now, this part will need you to analyze and research the experiences of clients. You can’t write more than one case study because you require only one subject for one case study.
To identify your subject, you can ask yourself these questions:
- Which client provided a positive response about your service?
- Which client had the problem that is more likely to be the problem you solve?
- Is there any client who continues to use your service? For how long?
- Which clients have used your service recently?
3) Research Your Subject
According to experts of a case study writing service, step 2 helps you to identify your subject. In step 3, you need to conduct in-depth research once you have chosen the subject of your case study. Suppose you select clients who have used your service recently. It will be easier because you may remember specific details about the client.
In this case, you will likely contact the subject and seek his permission to publish a case study. It would be best if you asked the following questions of your client:
- How did he hear about your organization?
- What is his problem?
- Has he previously tried to solve the problem? If yes, what happened?
- How would he describe your customer service?
- What positive impacts does your service have n client’s organizations?
- How does your company differ from other competitors?
However, you should use the client’s budget data, the final cost, and steps your organization took to solve the problem with your client’s permission.
4) Compile the Information and Write Your Case Study
Once you are done identifying the goal of your case study, you have the solution to your problem. You have chosen your subject and researched your specific case. Now it’s time to put it all together. Now you might not know how to write it in the form of a case study? Sure, you have all the information and gathered all the data, but how do you structure it?
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A case study tells a story, and like every other story, it should have a beginning, middle, and end. Naturally, you have the freedom to choose your words to tell your story. But there are some factors that you should take care of while writing case studies. These factors are necessary to make your writing compelling.
Most of the case studies are related to brands and are professional. They reflect the tone of the brand. You should always consider the voice of your brand before writing a case study. You don’t want your story to be uninteresting, so you need to write it interestingly. Your tone should attract your reader.
As said earlier, every story requires a beginning, middle, and end. It would be best to start with the introduction of your client, what he does do, as well as whom he serves. It would be best to show off the significant aspects of their business because the case study is about their business as much as it is about yours. Also, talk about their problem and how they tried to solve it.
Finally, talk about how you or your organization solved the problem. It would be best if you talked about how it impacted the profits of your client (increased or decreased).