Brands are using printed cardboard boxes to display their products and communicate with their customers efficiently. From the name, you can know that cardboard material is the core element in the making of these packages. Due to this material, this packaging has remarkable printing capabilities. Brands are imprinting them with different kinds of printing materials to attract their target audience. Some are showcasing quality themes with interactive colour schemes, while some are printing them with logos and product details. Screen, offset, and digital printings are effective for these packages. To improve printed materials, they can also be customized with finishing options.
Cardboard packages have numerous traits and qualities that can enhance product displays and get more sales. However, there are some drawbacks of these solutions when you make them printed cardboard boxes. Printing is necessary for your packaging if you want it to interact with consumers perfectly and explain your products and their qualities. You can never rely on a box type that does not work according to different printing methods and materials. In this regard, make sure to know the drawbacks of printing cardboard solutions so that you can avoid them and have engaging product displays.
Expensive printing methods:
Printing is the reason why different kinds of custom boxes are playing the role of marketing tools. By using it, brands are making their packages attractive and interactive. They cannot catch the attention of consumers by enhancing their packages without the use of printing materials. However, printing can cost you a lot if the type of package is not right. Cardboard packages are printable and can provide quality results. However, there are many methods of printing them that can put a lot of pressure on your budget. For instance, when you are going with digital printing, it will provide cost-effective results. But if you are thinking about using screen printing to get printed packages in bulk, it will cost you a lot. That is why the right method to select before you print these boxes is necessary. Otherwise, you will end up spending a lot and saving less.
Laminations can be overwhelming:
Getting custom printed boxes is becoming very common in every product selling and making brand. By using them, businesses are showcasing their valuable items in informational and creative manners. When it comes to getting enhanced printing results on packages, laminations also play an important role. They allow printed materials of packages to bear rough handling and the impact of different products harming elements such as scratches, grease stains, and dust particles. However, using these laminations can be a lot more expensive when you are putting them on cardboard packages. For instance, fingerprints can make the surface of your packages dirty. To save your boxes from them, brands use smudge-free lamination. But if they have to put them on their cardboard packages, it will cost a lot. That is why customizing these packaging solutions with many finishing options can be expensive and overwhelming.
Unsustainable printing inks:
The use of printing inks is necessary to add colors and themes to the surface of custom cardboard boxes. But there are a lot of ink types that can be harmful to the stability of the environment. You have to use energy resources to apply printed materials to your packages. If the type of ink that you are using is not biodegradable, it will consume huge energy resources. That will not just eat your budget but will be bad for the health of nature as well. For instance, printing inks like soy-based or water inks are sustainable and can provide printing results with low energy consumption. While on the other hand, inks like non-aqua are expensive and consume resources at a huge level. That is why you need to be limited while choosing inks for your cardboard packages.
Not best for weatherproofing:
There are some factors that can reduce the quality of custom packaging, like cardboard packages. Weather factors like dust and water are the top ones that can impact the durability and longevity of packaging solutions. Cardboard packages are not that great in dealing with those kinds of factors. For instance, water can easily damage the quality of this packaging, and it will end up destroying the products that you put inside them. Water can easily seep into the surfaces of these packages, which makes them not effective in dealing with these kinds of factors. Similarly, dust particles can also move into these solutions through the pores that they have. That is why brands that use these solutions put laminations on the surface of these boxes to make them effective for weather conditions.
Not good for heavy items:
Product protection is essential for every brand. It helps them to keep their customers satisfied and avoid remaking costs of their valuable items. In this regard, cardboard boxes are solutions that are durable, no doubt. However, if your products are big in size and have huge weights, these packages are not the right option to go with. Cardboard material has a reliable and durable nature but can provide better results during presentations and close product deliveries. You cannot use them for shipping processes at distant places. In those kinds of situations, businesses consider corrugated packages rather than cardboard. Even if you print them with durable printing materials, they will not become effective enough to handle your heavy items. So, if you want to deliver your items safely, make sure you utilize the right type of packaging solution.
Despite all of the above-mentioned drawbacks of printed cardboard boxes, still, brands are using them for their product displays. The reason behind this is the extremely effective capabilities of these solutions. They are durable, affordable, and sustainable. In short, they have all the traits of a versatile packaging solution. You just need to avoid printing methods and materials that will make them bad for your displays. And for that, considering the above factors is a perfect solution.